Natura: Tropical Energy
Natura Tropical Energy is a naturally sourced energy line powered by guaraná, an Amazonian fruit. Unlike traditional energy drinks loaded with artificial additives and sugars, Natura provides a clean, sustained energy boost without the crash. Available in Pineapple & Cherry, Orange & Kiwi, and Strawberry & Lime, the product line includes a ready-to-drink option, powder mix, sticks, and chewable tablets, offering flexible solutions for active individuals.
Scope of Work:
-Packaging Design
-Creative Development
-Brand Strategy
-Identity System
-Art Direction
-Advertising
The energy drink market is saturated with synthetic formulas that cause rapid spikes and crashes, leaving consumers searching for a healthier alternative. Guarana’s slow-releasing caffeine provides a more balanced and sustained energy boost, enhancing cognitive function and metabolism without relying on artificial stimulants.
Jungle power.
Clean energy.
By focusing on internal wellness and steady performance, Natura fills the gap left by conventional energy drinks. Powered by guaraná and enriched with natural fruit flavors, its formulation supports clarity, endurance, and balance—making it ideal for those who seek sustained energy without compromising on quality or taste.
